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Fifty shops to screen Tottenham's positive song Everybody Dreams by Gladesmore Community School
A positive song about Tottenham, which was created by a school, is to be screened in 50 London shops.
For the next two months 50 Currys and PC Worlds in London will show Everybody Dreams, by Gladesmore Community School, in Crowland Road, on their television screens.
Not only will the stores be showing the school’s music video, they will also display posters, hand out leaflets, and encourage their staff to wear branded caps.
These efforts are all being undertaken in an attempt to improve the image of Tottenham following last summer’s riots.
Currys and PC World's UK Retail Director, Alan Ritchie, said: "Currys and PC World are proud to be supporting the Song For Tottenham campaign.
“A number of our stores, including our Tottenham branch, were affected by last year's riots, and we have worked hard to rebuild, upgrade and move on.
“We share the campaign's goal to inspire communities, in Tottenham and beyond, to drive forward their local areas and make them even better places to live and work in."
Everybody Dreams features singers and musicians from the school who perform music and lyrics which were written by pupils.
It was released on August 19 and the school hoped that, with the backing of Tottenham Hotspur, Boris Johnson and hundreds of other celebrities, it would reach number one in the UK charts.
Gladesmore School's headteacher, Tony Hartney, said: "I am delighted that Currys and PC World consider our Everybody Dreams DVD to be ideal to play in their stores.
"They have embraced the positive view we have of young people and are keen to show what wonderful talent we have at Gladesmore.
"The children and their parents are so proud to see the DVD showing on all the screens as they step into the stores."
Everybody Dreams can be down loaded on iTunes.